So how are results like these achieved?
Probably not in the way you think. And certainly not in the way most web designers work...
You see, I work very differently from most web designers. Yes, I've got years of experience in making websites, but I'm also a CXL Certified Optimizer.
What the hell is that?
It's a qualification to show I've been trained by the best website optimizers and marketers in the business and passed their comprehensive course.
Basically, this means that I know how to create websites that actually sell rather than just look pretty.
The results my clients saw, which allowed them to stay ahead of their competitors and dominate their markets were all achieved with relatively small changes. Not entire website redesigns.
This means they all saw results quickly, without spending a lot of money.
Their results came from redesigning their most important landing pages using a simple process I've used time and time again. I call it the AWDD system:
Analyse
I find out why your website is not performing. I'll get to know your visitors and your competitors. Then I'll formulate the ideas that will be explored later.
Write
Copy is usually the most overlooked aspect of a website. It is words that sell so I'll go through your copy and help develop your value proposition whilst crafting copy that sells.
Design
Once the copy is refined you'll need to display it in an easy to use, modern website that differentiates you from your competitors and makes you the obvious choice.
Deliver
Once your design is delivered it can be accompanied with a report showing why the changes have been made, or we can take things further with an A/B test.
How can this system help you?
By improving your landing pages and converting more visitors into leads or customers, you get to take back control of your online business.
You see, you can't control how many competitors flood your market, raising the cost of your clicks and making it difficult to rank in the top spots.
But you can control the rate at which your visitors convert into leads, customers and clients.
And when you're able to increase your conversion rate, amazing things can happen...
You'll be able to grow your business and stay one step ahead of your competitors.
The stress of seeing poor returns and unpredictable income from your campaigns will be a thing of the past.
You'll open up new traffic sources and ways to scale that were previously not viable due to your ability to outbid competitors.
You'll save time as you can stop exploring every new trick and tactic the 'gurus' recommend, only to be left disappointed.
You can take a step back from trying to work all of this out for yourself and get some work life balance back.
I could go on and on, but you get the idea.
The system has been tried and tested in a wide range of industries including e-commerce, lead generation, consulting, education and e-learning.
In the case of New Horizons, a financial lead generation website, the redesign of one key page resulted in an extra £20,000 in revenue each and every month - 100% verified using an A/B test including tens of thousands of visitors.
Are you sure you're not leaving that kind of money on the table?
